About

Plugger was built to solve a specific problem: sending a song to radio in Israel without guessing email addresses and without sending to the whole list at once.

It started from a real, manual promo round, through Patifon's old contact list: one email at a time, with no system showing who opened or who downloaded. The result of that round was measured in practice: 7 downloads out of 26 station plays, 27 percent. That number is the benchmark Plugger compares every new batch against, not an estimate, a real result.

From that experience, the current version was built: a contact list that went through real cleaning across five gates including live DNS verification, batches that spread stations out so no outlet gets hit twice, and an approval screen that shows exactly what is going out before it goes out.